@misc{ardelet:hal-01738796, TITLE = {{Ambient cues' congruency is not always necessary When some senses take precedence over the others}}, AUTHOR = {Ardelet, Caroline and Briand-Decre, Gwena{\"e}lle}, URL = {https://hal.parisnanterre.fr//hal-01738796}, NOTE = {Poster}, HOWPUBLISHED = {{39th European Marketing Association Congr{\`e}s}}, YEAR = {2010}, MONTH = Jun, HAL_ID = {hal-01738796}, HAL_VERSION = {v1}, }